Wednesday, April 26, 2006

Entercation & Communitainment
(with Matthias Regan)

Entertain your whole household when you want to
talk all you want about the things you want
The furniture in your house never matches the wallpaper, carpet,
the decorations or the older furniture & this value
is true to life. Talk all you want - you won’t
feel left out anymore
To get purchase on life talk on

Go ahead, grab a beverage Make a call or two
When you’re watching TV & you want to know more
An internet search engine gives you background on your favorite shows
I mean even your childrens favorite shows you care about

Help our athletes, Keep their dreams alive
Send them a personalized message today
Encourage them to go for the Gold Pass the pride Pass it on
Learn how to pass for free Fun Pass to take your family
Take them places where you know they like to go
Just look for the sign in the window of each participating merchant
& be sure to ask for your validation when you make purchase

Talk to your friends & Let the kids pick photos they can send
About the now new music video you saw. Then “go online”
To see who created your favorite TV show
Find out more fun facts about the actors who you really liked
inject fun into mundane household tasks

Use your phone if you want to eat Shop online while you sit
In traffic next time remember to check the weather
so you don’t get stuck & Skip work if its looks wet out
Wet pavements slow the traffic to a fucking crawl

Don’t waste a single minute Reward yourself
With great gifts Monthly savings with
Simplicity when pizzas arrive
You won’t be the one to miss out
Go ahead & get that beverage now
Because you know now you won’t miss a thing

2. ("Where do we stash the bodies?")

Players in the virtual world called "Second Life" spend much of their time customizing & building the world around them, designing clothing, items & rumors of buildings to live in. Now corporate sponsors want to connect with that world's residents, & they're willing to pay for it. A company called Electric Sheep (a reference to the Philip K. Dick short story that inspired "Blade Runner") is selling its services as a developer in the virtual world, customizing landscapes & constructing homes for corporations who want a presence in the world.

(What makes these corporations "sponsors" is one question etc.)

Last year, for example, Wells Fargo Bank wanted to build an island in "Second Life" where the bank's young customers could learn lessons about financial responsibility. That's where Electric Sheep comes in. The company, technically based in Washington D.C. but operating more often than not in the virtual world, has been booking six-figure deals from members of the Fortune 500 who want to engage their customers, though Electric Sheep CEO Sibley Verbeck would not name any of the corporate clients.

One organization that has hired the company for such a purpose is the New Media Consortium, a nonprofit group consisting of 200 members including Harvard, Yale, Princeton, many other top American colleges & universities & many museums. "We're building an experimental space in 'Second Life' to look at ways a 3D environment can be used to do real work," said Larry Johnson, CEO of the New Media Consortium, "to bring people together, to have meetings, for knowledge sharing, for learning & to do conferences."

You can hide out in that crawl space above the garage
You can hide up there get all nervous inside
The next person to bang the door & run
is going to get their head beat off
Start looking for a place to hide